RStephens

About: RStephens

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Construction Marketing Specialist coaching residential home builders in 5 countries and helping them to generate high quality leads and avoid competing on price.

Posts by RStephens:



What’s your Hourly Rate?

What’s your Hourly Rate?

What’s your hourly rate?    How much is each minute worth to you?   Are you completing tasks that should be delegated?   Are you doing tasks that could be automated…or even deleted?   Calculating Your Hourly Rate   In order to grow...

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Winning Jobs By Identifying Needs

Winning Jobs By Identifying Needs

Article 3 of 3 Quality – Speed – Budget   Welcome back to the final article in this series which covers the contract proposal.   In the first article I covered what to say to a prospect when you speak to them for the first time on the phone. In the second...

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What Are Your Prospects Scared Of?

What Are Your Prospects Scared Of?

When you really break it down there are only three things that keep a client awake at night…   And when you address their fear you will automatically become the trusted solution.   The trick is to uncover the #1 concern that is held by your prospect...

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How To Create and Optimise Your Sales Process

How To Create and Optimise Your Sales Process

Have you ever wondered how the big building companies continue to sign up so many clients? They don’t build quality homes. They don’t look after their customers. And yet…they have a queue of clients who can’t wait to sign up.   Have you...

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Do You Hate Price Shoppers?

Do You Hate Price Shoppers?

Well, guess what?   If you’re being price shopped, it’s for a really good reason.   And in the building industry, it’s becoming more common than ever, here’s why.   One of the biggest secrets to success is not being in a ‘commodity’...

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Earning Money From Client Variations

Earning Money From Client Variations

Part 2 Of 3. Link To Part 1: How Builders Can Learn From Jetstar Link To Part 3: Markup Versus Margin: How Builders Are Being Ripped Off!   What? Make a profit just because a client needs to change the contract? That’s just taking a liberty!   Now, you...

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